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Now Now NoHo

2.0 star property

Photo gallery for Now Now NoHo

Lobby
Front of property
Women + Now or Never Cabin
A living room with a sofa, a round table with a vase and pampas grass, a red umbrella, and a large mirror on the wall.
Shared bathroom

Reviews

8.4 out of 10
Very good

Popular amenities

  • Free Wi-Fi
  • Air-conditioning
  • 24/7 front desk

Explore the area

View map
338 Bowery, New York, NY, 10012
  • Place, New York University
    ‪3 min walk‬
  • Place, Washington Square Park
    ‪6 min walk‬
  • Place, 5th Avenue
    ‪9 min walk‬
  • Airport, Newark Liberty Intl. Airport (EWR)
    ‪24 min drive‬

Room options

View all photos for Women + Now or Never Cabin

Women + Now or Never Cabin

Women + Now or Never Cabin

10.0 out of 10
Exceptional
(1 review)
  • 5 sq m
  • 1 bedroom
  • Sleeps 1
  • 1 Single Bed
  • Free Wi-Fi

View all photos for Women + Sleeper Cabin

Premium bedding, memory-foam beds, desk, laptop workspace

Women + Sleeper Cabin

9.6 out of 10
Exceptional
(11 reviews)
  • 1 bedroom
  • Sleeps 1
  • 1 Single Bed
  • Free Wi-Fi

View all photos for ADA Sleeper Cabin

Premium bedding, memory-foam beds, desk, laptop workspace

ADA Sleeper Cabin

10.0 out of 10
Exceptional
(1 review)
  • 1 bedroom
  • Sleeps 1
  • 1 Single Bed
  • Free Wi-Fi

View all photos for Now or Never Sleeper Cabin

Premium bedding, memory-foam beds, desk, laptop workspace

Now or Never Sleeper Cabin

  • 5 sq m
  • 1 bedroom
  • Sleeps 1
  • 1 Single Bed
  • Free Wi-Fi

View all photos for Cozy Sleeper Cabin

Premium bedding, memory-foam beds, desk, laptop workspace

Cozy Sleeper Cabin

9.2 out of 10
Wonderful
(9 reviews)
  • 1 bedroom
  • Sleeps 1
  • 1 Single Bed
  • Free Wi-Fi

Accessible Sleeper Cabin

  • Sleeps 1
  • Free Wi-Fi

Female Sleeper Cabin

  • Sleeps 1
  • Free Wi-Fi

Now Or Never Sleeper Cabin

  • Sleeps 1
  • Free Wi-Fi

Cozy Sleeper Cabin

  • Sleeps 1
  • Free Wi-Fi

Women + Now Or Never Cabin

  • Sleeps 1
  • Free Wi-Fi

Similar properties

Interior
Off Soho Suites Hotel
Manhattan
  • Free Wi-Fi
  • Air-conditioning
  • Gym
  • Business services
4.2 out of 5, Very good, 1,005 reviews
The price is AU$287
includes taxes & fees
24 May - 25 May
Off Soho Suites Hotel

About the area

New York

Now Now NoHo is centrally located in New York, a 5-minute walk from New York University and 5 minutes by foot from New Museum. .This hotel is 0.6 mi (0.9 km) from Washington Square Park and 2.2 mi (3.5 km) from Madison Square Garden.

What's nearby

  • New York University - 3 min walk - 0.3 km
  • New Museum - 6 min walk - 0.6 km
  • Washington Square Park - 6 min walk - 0.6 km
  • 5th Avenue - 9 min walk - 0.8 km
  • Lower East Side Tenement Museum - 12 min walk - 1.1 km

Getting around

  • Bleecker St. Station - 3 min walk
  • New York 9th St. Station - 16 min walk
  • LaGuardia Airport (LGA) - 33 min drive

Restaurants

  • ‪Phebe's - ‬2 min walk
  • ‪Swift Hibernian Lounge - ‬2 min walk
  • ‪Fish Cheeks - ‬1 min walk
  • ‪Think Coffee - ‬1 min walk
  • ‪Dark Matter Coffee – ¡Adios Amigos! - ‬2 min walk

About this property

Now Now NoHo

Now Now NoHo offers 180 air-conditioned accommodations with bathrobes and designer toiletries. Memory foam beds feature premium bedding. Guests can surf the web using the complimentary wireless Internet access.

Bathrooms include showers. Business-friendly amenities include desks and desk chairs. Housekeeping is offered on request and hair dryers can be requested.

Make yourself at home in one of the 180 air-conditioned guestrooms. Your memory foam bed comes with premium bedding. Complimentary wireless internet access is available to keep you connected. Bathrooms feature showers, designer toiletries, and bathrobes.
Featured amenities include express check-in, express check-out, and a 24-hour front desk.

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transport

  • No on-site parking available

Conveniences

  • 24-hour front desk

Guest services

  • Housekeeping on request

Accessibility

  • No lift
  • Thin carpet in room

More

  • Smoke-free property

Room amenities

Bedroom

  • Memory foam mattress
  • Premium bedding

Bathroom

  • Designer toiletries
  • Dressing gowns
  • Hair dryer (on request)
  • Shampoo
  • Shower
  • Soap
  • Toilet paper
  • Toothbrush and toothpaste (on request)
  • Towels provided

More

  • Air conditioning
  • Desk
  • Desk chair
  • Heating
  • Laptop workspace

Policies

Check-in

Check-in start time: 3:00 PM; Check-in end time: anytime

Express check-in available

Minimum check-in age: 18

Check-out

Check-out before 11:00 AM

Express check-out available

Special check-in instructions

Front desk staff will greet guests on arrival at the property

Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

Pets not allowed

Children and extra beds

Children 18 and younger are not allowed at this property; All guests older than 18 are welcome

Rollaway/extra beds are not available

Cribs (infant beds) are not available

Payment types

Important information

Fees

You'll be asked to pay the following charges at the property. Fees may include applicable taxes:

  • A damage deposit of USD 100 will be collected before check-in.
  • This property's damage deposit is payable via a secure link and is due within 24 hours after booking. Advance payment of the damage deposit is required to check in.

We have included all charges provided to us by the property.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards; cash is not accepted
Safety features at this property include a fire extinguisher

We should mention

This property does not have elevators
Children 18 years old and younger are not permitted at this property

Property is also known as

Now Now NoHo Hotel

Now Now NoHo New York

Now Now NoHo Hotel New York

Now Now NoHo Reviews

Reviews

8.4

Very good

Rating 10 - Excellent. 497 out of 879 reviews
Rating 8 - Good. 189 out of 879 reviews
Rating 6 - Okay. 101 out of 879 reviews
Rating 4 - Poor. 47 out of 879 reviews
Rating 2 - Terrible. 45 out of 879 reviews

9.2/10

Cleanliness

9.0/10

Staff & service

8.4/10

Amenities

8.8/10

Property conditions & facilities

Reviews

10/10 Excellent

Adrian

Very clean, comfortable and
Stayed 8 nights in Feb 2026

10/10 Excellent

Miriam

Business traveller
Liked: Cleanliness, staff & service, amenities
clean, friendly, quiet.
Stayed 3 nights in Feb 2026

2/10 Terrible

Zoie De La

Stayed 3 nights in Feb 2026

10/10 Excellent

Linda Michelle

Liked: Cleanliness, staff & service, property conditions & facilities
it was now now
Stayed 1 night in Jan 2026

8/10 Good

Makala

Liked: Cleanliness, staff & service, amenities
The hostel was nice and clean and easy to find. Be ready to walk up lots of steep steps and for there to be lots of noise at night from people going in and out of their rooms. The locks are extremely loud and difficult to keep steady sleep around. The room was also way too warm most nights which also made it difficult to sleep. I felt safe and the staff was nice.
Stayed 3 nights in Feb 2026

10/10 Excellent

Penelope

Liked: Cleanliness, amenities, property conditions & facilities
10/10 stay. The interior design was beautiful. I felt fancy! For that price I felt like a princess. I didn’t even mind the shared bathroom and shower. The bathroom tile was brand new and beautiful. I loved the amenities such as great smelling shampoo, conditioner, body wash and lotion. I will be staying here every visit to NYC.
Stayed 2 nights in Feb 2026

10/10 Excellent

Jeronimo

Liked: Cleanliness, property conditions & facilities
Comfortable and secure
Stayed 5 nights in Jan 2026

10/10 Excellent

Cynthia Paola

Travelled with family, Travelled with group
Liked: Cleanliness, amenities, property conditions & facilities
Perfect place to stay if you’re in the city for a short trip!
Stayed 2 nights in Feb 2026

8/10 Good

Hannah

Stayed 3 nights in Nov 2025

10/10 Excellent

Zaira

Travelled with group
Liked: Cleanliness, amenities, property conditions & facilities
Loved it. It’s so clean and nice. The showers and toilets r clean. They provide slipper, ear plugs, sound machine,robe, hair shampoo and conditioner as well as body wash. I stayed in the woman’s only area I loved it. Did feel safe I would definitely stay again
Stayed 1 night in Feb 2026

10/10 Excellent

Blanca

Liked: Cleanliness
the room was clean and the staff was very helpful. Thank you for your great service!
Stayed 10 nights in Jan 2026

10/10 Excellent

kelvin

Stayed 4 nights in Jan 2026

10/10 Excellent

Shelby

Liked: Cleanliness, amenities, property conditions & facilities
Perfect for a solo trip!
Stayed 2 nights in Jan 2026

10/10 Excellent

Elizabeth

Liked: Cleanliness, amenities, property conditions & facilities
The hotel was clean, felt safe, and was just what I needed for my stay. Everything was straightforward and comfortable, which I really appreciated.
Stayed 3 nights in Jan 2026

10/10 Excellent

Tessa

Stayed 2 nights in Jan 2026

6/10 Okay

Marie-Pascale

So small and the staff don’t care so much noise people talking on the phone
Stayed 3 nights in Jan 2026

10/10 Excellent

Rachel

Stayed 3 nights in Jan 2026

8/10 Good

Madeline

Liked: Cleanliness, amenities, property conditions & facilities
Great value for money, clean room, enough space for one. Only thing was despite the rules asking you to use headphones as the tops are open my neighbour played videos and conversations out loud. This was not the Joel’s fault but should be mentioned.
Stayed 4 nights in Jan 2026

10/10 Excellent

Jon Peter

Stayed 1 night in Jan 2026

8/10 Good

Jacqueline

Liked: Cleanliness, amenities, property conditions & facilities
Almost everything was great. It was my first stay and I will definitely return. It is the best hostel-style accomodation in the city. There are a couple of things I hope they can address. The toilets don't flush very well so there are always remnants (mostly toilet seat covers and toilet paper) left behind and it doesn't really matter how many times you flush. The other thing is that there should be more hooks in the Now or Never rooms. I know that they advertise that this is a perk of a "Premium" room. However, the Now or Never rooms are the largest and putting two or three more hooks in the room would not cost much. I understand they may not want to cover the artwork, but functionality outweighs artwork. There were two hooks, one for my towel and the other for the robe. No hook for a coat, etc. By the way, the robes are great. It actually fit me, a larger woman, and provided robes usually do not. Overall, a great place. Not perfect, but great.
Stayed 2 nights in Jan 2026

10/10 Excellent

Joshua

Liked: Cleanliness, staff & service, amenities
clean room, comfortable showers
Stayed 2 nights in Jan 2026

10/10 Excellent

Daniel, St Paul

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
You are sharing amenities with others but it’s clean and everyone is respectful
Stayed 2 nights in Nov 2025

10/10 Excellent

Jess

Clean
Stayed 4 nights in Jan 2026

10/10 Excellent

Klaryssa

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Clean.
Stayed 3 nights in Dec 2025

10/10 Excellent

Maine

Liked: Cleanliness, amenities, property conditions & facilities
Clean, Cute, and Comfortable
Stayed 3 nights in Jan 2026